Matt Britzman, senior equity analyst at Hargreaves Lansdown, said: “Apple is entering a post-Tim Cook era, with the long-time CEO set to step back from the day-to-day running of the business later this year as product chief John Ternus takes the helm.
“The succession itself has been widely telegraphed, but the real question for investors is what comes next, not who steps in.
“Criticism of Apple in recent years has centred less on execution and more on whether it’s lost its edge on product innovation, despite blossoming into a cash-generating powerhouse under Cook’s leadership.
“Ternus now faces the task of turning Apple’s improving AI software, including its Google Gemini partnership, into a genuinely AI-led device experience that’s compelling enough to drive the next major hardware upgrade cycle.”
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