Where trusted news meets expert views
Press Association Experts connects journalists with verified experts in real time, right when stories are breaking or being built. Embedded directly into Press Association's Explore, Newswire and Mediapoint platforms, it helps newsrooms find the right voices fast and helps experts get quoted where it counts.
Built by the Press Association, it is trusted by thousands of journalists and media professionals across the UK and Ireland.
Who is it for?
Journalists, Editors & Media Professionals
Need accurate, fast and credible commentary?
Search experts now
Freelancers & Social Media Influencers
Looking to grow your career and increase your workload?
Contact usWhy use Press Association Experts?
For Newsrooms
Whether you are on a deadline or planning a feature, Press Association Experts makes it easy to find exactly the right voice. Filter experts by topic, medium (TV, radio, webinars, live events) or availability, and trust that every profile is vetted by the Press Association's editorial team.
No subscription needed, browse our database for free. Just sign up and log in to unlock their contact details.
- Work faster
Pre-approved quotes and direct outreach at your fingertips
- Stay trusted
No AI-generated content, no fakes. Just real, vetted experts
- Keep your workflow seamless
Press Association Experts is built into Press Association Explore
- Reduce risk
Experts meet strict editorial standards, protecting your brand
For Experts & PR Teams
Press Association Experts isn’t just a directory, it’s your expert’s launchpad into the news cycle.
- Put your experts on the media’s radar
Be where journalists already look for voices
- Skip the cold pitching
Be where journalists already look for voices
- Strengthen your profile with Press Association approval
Get verified by the Press Association’s editorial team
- Published straight to the newswire
With premium access, have expert commentary published directly to the Press Association Newswire
- Get seen at the start of the story cycle
Be visible inside the platforms journalists use to shape the news
For Freelancers & Social Media Influencers
Press Association Experts is a platform for freelancers and social media influencers to connect with journalists and PR teams looking for expert voices.
Whether you're a freelance journalist, a social media influencer, or an expert in your field, Press Association Experts is your gateway to media opportunities.
- Get discovered by journalists
Be where journalists already look for voices, and get your expertise in front of the right people
- Build your profile
Create a professional profile that showcases your expertise and experience
- Connect with PR teams
PR teams are looking for experts like you to feature in their stories. Press Association Experts makes it easy to connect with them
Expert subscription tiers
Individual
Perfect for individual experts
Enterprise Basic
Ideal for organisations
Enterprise Premium
Organisations keen to maximise impact
What makes Press Association Experts different?
Human-led vetting
Every expert is reviewed by real Press Association editors, not AI
Built into the newsroom
Not an external tool, but part of Press Association's editorial infrastructure
Wire visibility
*Premium quotes appear on the Press Association Newswire, used by top national and regional newsrooms
Real-time relevance
*Expert views can be surfaced to journalists as they write
No other platform offers this level of editorial integration
*Available with Premium subscription