Matt Lambert, chief executive officer of the Portman Group, said: “The reduction in alcohol-specific deaths is welcome news, though each death is a tragedy and highlights the need for tailored and targeted measures aimed at those drinking at harmful levels to address the underlying causes.
“Partnership working, including through industry initiatives, and the wider availability and uptake of low and no alcohol alternatives are also helping to promote greater moderation across the population and further reduce harmful patterns such as binge drinking.”
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